Description:

My name is Tex Allen and I wear a clown nose 90% of the time I'm outside of my home. Whythenose.com is dedicated to the act of wearing a clown nose everyday, in order to make people smile.

It’s here for YOU…to encourage you with an act of Heroic Uninhibited Innocence.
It’s really that simple. In a world filled with distractions and distrust, you’d be amazed at how many people have lost a sense of childlike wonder. Or maybe you wouldn’t…

In the year since WhyTheNose was launched on the Playa at Rites of Passage, the project has transformed not only me, but it's brought together thousands of people through the photos and videos I've created.

Wearing a clown nose is fun, it’s easy, and it’s free if you already have the nose. YOU CAN COME GRAB ONE AT CENTER CAMP CAFE AND OTHER LOCATIONS ALL WEEK AT BRC...I'm bringing 5000 :)

WhyTheNose is only here to show you how joyful it is to change someone’s day with a simple, silly act.
Trust me, the nose breaks through barriers and opens doors every time you wear it…give it a try!

When you wear it and you’re waiting with a kind word, a laugh, a validation that you’re NOT crazy, just happy?
MAN, that’s powerful powerful stuff!

Ultimately, one’s attitude, your inner light, your reason raison d’etre that can make a difference in people’s lives and it’s a simple as the nose on your face.

Be loving and see what happens!

The inclusion of the nose is what creates the dissonance and that slight shift in “reality” is very important..it can (gently) jar people enough to open that door, that opportunity in them for opening up and taking a chance, taking a little risk to interact with someone they don’t know..who has on a clown nose!?!

Find WhyTheNose at Center Camp Cafe all week and if you pick up a Nose, would you please wear it Wednesday? I want YOU to help me spread the joy and beauty and ethos of OUR community with this one act you take take home and use every day :)

Thank's for the love, sfTex